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safari
branding
3rd year branding project.
I invented a Safari based in the deserts of israel, near The Little Crater, and in my imagination all the animals in this safari live in caves,
and that was the spine cord
of my work - trying to create a visual language inspired by cave drawings using etching
technique with metal boards.
branding
book
main Safari logo | three secondary logos |
logotypes | color palate | typography |
opening event poster | map of the Safari
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working with negative & positive spaces to maintain the idea of a cave
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monochrome naturalistic color palate across white blank space
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a structured grid for organisation
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handmade illustration with classic etching technique imitating the drawing found in caves
guidelines
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